The Oranje Indonesia Instagram account has achieved a significant milestone, reaching 200,000 followers. This achievement highlights the success of the collaboration between Status Pro Sport and the Royal Dutch Football Association (KNVB) in promoting Dutch football to Indonesian audiences.
The @oranje_indonesia channel creates tailored content about Dutch football that resonates with Indonesian football enthusiasts. Recently, the account has capitalized on the growing trend of naturalized players joining the Indonesian national team. By focusing on players like Maarten Paes, Eliano Reijnders, and Mees Hilgers, the account saw a surge of over 30,000 new followers in September alone.
The success of @oranje_indonesia is rooted in the strong historical ties between the Netherlands and Indonesia. This connection has led to several players with Indonesian heritage, such as Simon Tahamata, Giovanni van Bronckhorst, and Tijjani Reijnders, making significant contributions to the Dutch national team.
The account's growth coincides with the recent partnership between the KNVB and the Football Association of Indonesia (PSSI). This collaboration, formalized through a Memorandum of Understanding, aims to develop football in both countries through various initiatives.
Status Pro Sport plays an important role in facilitating this partnership and managing the @oranje_indonesia account. We leverage our expertise to increase the KNVB's visibility in Indonesia through engaging content that bridges the football cultures of both nations.
As the partnership between KNVB and PSSI continues to grow, with initiatives like the upcoming friendly match between the Dutch and Indonesian women's national teams, the Oranje Indonesia account will play an increasingly important role in connecting Dutch football with its Indonesian fanbase.