From June 14 to June 30, 2024, Status Pro Sport successfully managed the adidas UEFA EURO 2024™ experience event at Mall PIM 3 in Jakarta, Indonesia. This event was part of a broader campaign to engage football enthusiasts in Indonesia and showcased the brand's commitment to promoting the sport. The event was a resounding success, drawing in a significant crowd and providing a platform for football enthusiasts to come together.  

The event featured a variety of programs and activities that delighted visitors. The kick-off opening ceremony and press conference set the tone for the exciting programs that followed. A special day was dedicated to children from football schools, where they could showcase their skills and participate in various activities. This initiative aimed to foster a love for football among young enthusiasts and provide them with a platform to develop their talents.

The booth was graced by the presence of several influencers and football players, including Muhammad Ferarri from Persija Jakarta, Shalika Aurelia and Sabreena Dressler. These personalities added to the excitement and drew in a significant crowd, making the event more engaging and interactive. Visitors had the opportunity to virtually try on jerseys of the countries participating in EURO 2024, sponsored by adidas. The booth also offered skill challenges, allowing visitors to show their football skills and compete against each other.

The booth featured a showcase of Adidas-sponsored jerseys and shoes from countries competing in EURO 2024. This display provided a unique opportunity for fans to see and experience the latest merchandise from their favorite teams. The event reached approximately 168,559,459 people online, generating a media value of Rp. 900,000,000 (approximately $54,908) and a PR value of Rp. 4,500,000,000 (approximately $274,538).  

Status Pro Sport's precise planning and execution of the adidas UEFA EURO 2024™ experience event at Mall PIM 3, Jakarta, Indonesia, was a resounding success. The event not only provided a platform for football enthusiasts to come together but also showcased the brand's commitment to engaging fans and promoting the sport. The inclusion of various programs and activations, as well as the participation of influencers and football players, added to the event's appeal, making it a memorable experience for all involved.

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